There is a need to publicize the syndromes occurring in veterinary personnel due to work-related stress. Vets are apathetic or leaving the profession.
Why do people buy things? What tools can we use to convince clients and sell our services? In this work, the authors offer their more than 20 years of experience working in different areas of a veterinary practice. Written with a practical approach, this book reviews the current knowledge in neuromarketing and provides advice for its implementation in the real daily life of veterinary practices.
This new atlas focuses on how parasitic diseases can be diagnosed, treated, and prevented, with a special emphasis on those aspects on which pet owners can have an influence. It includes a classification of parasitic diseases according to the organ systems they affect, parasites in exotic animals, and a description of the most important zoonoses transmitted by dogs and cats.
This new volume of the collection Pet Owner Educational Atlas aims to help pet owners gain a better understanding of parasites, always through their veterinary surgeon's explanations and recommendations. It continues with the goal established in the first work: helping veterinarians in their communication with the pet owners when it comes to explaining how a parasitic disease is affecting their pets.
