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There is a need to publicize the syndromes occurring in veterinary personnel due to work-related stress. Vets are apathetic or leaving the profession.
Why do people buy things? What tools can we use to convince clients and sell our services? In this work, the authors offer their more than 20 years of experience working in different areas of a veterinary practice. Written with a practical approach, this book reviews the current knowledge in neuromarketing and provides advice for its implementation in the real daily life of veterinary practices.
Atlas exclusively dedicated to the most important parasites and parasitoses of sheep. It is an eminently practical publication, with numerous images that help to identify parasites and understand their biological cycles. It includes a chapter on the key diagnostic techniques used to identify adult parasites, eggs and larvae.
