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Cats are not small dogs and they are frequently forgotten in the literature. This book is intended to be an easy to use reference for practitioners and dermatology enthusiasts that only focuses on cats and their manifestations of skin disease.
When unpredictable, catastrophic and disabling events happen into all sectors of the economy and social life, the impact of the change becomes immediate, with an acceleration of the processes that almost always leads to a concentration and restructuring of the activities. In our case of the dental offer. In the next future it will occur a physiological reduction of the dental offices that will be larger on average, organized, competitive, entrepreneurial. In this context matters relating to management and business economics should become part of the cultural heritage of dentists, at least those who run their own business.
The second edition of this book presents veterinary professionals with practical solutions to specific situations they may encounter due to new tendencies influencing the sector. The author gives clear, straightforward, and yet dynamic explanations of topics such as market research, how to form a team and retain staff, business plans and protocols, or how to control expenditure. The book has also been updated with the know-how required to get the most out of the new technologies and digital tools now available to veterinary practices (social media, digital marketing, etc.). The book aims to introduce veterinary professionals who own a practice to the management skills that can empower them to become cutting-edge veterinary entrepreneurs.
In this book Dr. Shapira explores the unique challenges of providing dental care to older adults and those with special needs. Drawing from personal experiences and a deep understanding of Geriatric Dentistry and Geriatric Medicine, this groundbreaking book highlights the importance of tailored dental treatment for the aging population.
